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Custome

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Papers tagged with "Custome"

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Vol 11, Issue 4 (April 2025) Finance

THE INFLUENCE OF FINTECH PLATFORMS ON RETAIL CUSTOMERS FINANCIAL DECISIONS WITH SPECIAL REFERENCE TO HEDGE FINANCE, KOCHI

The Study "The Influence Of FinTech Platforms On Retail Customers’ Financial Decisions" Examines The Impact Of FinTech On Consumer Behavior In Kochi, Focusing On Hedge Finance. It Uses Primary Data From Surveys And Secondary Sources To Iden...

Ms.Anupama.P, Dr.R.Suma
Vol 11, Issue 4 (April 2025) Management Studies

CUSTOMER RETENTION STRATEGIES FOR B2B SOFTWARE FIRMS WITH SPECIAL REFERENCE TO CYDEZ TECHNOLOGIES, KOCHI

This Project Investigates Customer Retention Strategies For B2B Software Firms, With A Special Focus On Cydez Technology. As Acquiring New Customers Becomes Increasingly Expensive And Time-consuming, Retaining Existing Clients Has Become A...

Ms Durga C, Mr. Srinivas M B
Vol 11, Issue 4 (April 2025) MARKETING

ANALYSING THE INFLUENCE OF CUSTOMER REVIEWS ON TOURISM MARKETING WITH SPECIAL REFERENCE TO PLUMERIA HOLIDAYS, KOCHI

This Study Deals Into The Critical Role That Customer Reviews Play In Shaping The Marketing Strategies And Business Performance Of Plumeria Holidays, A Travel Agency Based In Kochi. Given The Increasing Reliance On User-generated Content, U...

ANJITHA KRISHNA S, Dr. K. S. SREEJAMOL
Vol 11, Issue 4 (April 2025) Marketing

Evaluating Customer Satisfaction And Loyalty In Steel Construction Services In Fabtech Building Systems Pvt Ltd, Kalamassery ,Cochin

This Study Evaluates Customer Satisfaction And Loyalty In The Steel Construction Services Offered By Fabtech Building Systems Pvt Ltd, A Prominent Player In The Pre-engineered Building (PEB) Sector Based In Kalamassery, Kerala. As The Deman...

Nandana P S, Srinivas M B
Vol 11, Issue 4 (April 2025) MARKETING MANAGEMENT

EFFECTIVENESS OF INFLUENCER MARKETING ON CUSTOMER RETENTION:A STUDY AT HEDGE FINANCE LTD,KOCHI.

The Exponential Growth Of Digital Media Has Tremendously Reshaped Marketing Dynamics Across Sectors, Including Financial Services. Among The New Trends, Influencer Marketing Has Attracted Significant Attention As A Strategy To Foster Trust...

Ms. Swethak, Dr.K.V.S. Raj
Vol 11, Issue 4 (April 2025) MARKETING

Optimizing Service Efficiency And Consumer Satisfaction: A Study On Krishnara Enterprises (Authorized Franchise Of Eureka Forbes)

This Paper Analyses The Relationship Between Service Efficiency And Consumer Satisfaction At Krishnara Enterprises, An Authorized Franchise Of Eureka Forbes, Operating In The Consumer Appliance Sector. The Research Aims To Identify Key Driv...

Susmitha.S, Dr. Ashokan.C
Vol 11, Issue 4 (April 2025) Management Studies

CUSTOMER SATISFACTION OF ERP SOFTWARE IN EDUCATIONAL INSTITUTIONS WITH SPECIAL REFERENCE TO EDSHIP TECHNOLOGIES PVT LTD, KOCHI

This Study, Titled "Customer Satisfaction Of ERP Software In Educational Institutions With Special Reference To Edship Technologies Pvt Ltd, Kochi," Evaluates The Effectiveness And User Satisfaction Of Edship ERP In Addressing The Administr...

SUDHIN TP
Vol 11, Issue 4 (April 2025) Marketing

A STUDY ON FACTORS INFLUENCING CUSTOMER RETENTION AND GROWTH AT PRICOL PRECISION PRODUCTS PVT LTD, HOSUR

This Study Explores The Critical Factors That Drive Customer Retention And Growth At Pricol, A Leading Manufacturer In The Automotive Components Industry. As Competition Intensifies And Customer Expectations Evolve, Retaining Existing Custo...

Mr.Sanoj K, Dr Ks Sreejamol
Vol 11, Issue 3 (March 2025) Commerce

A STUDY ON IMPACT OF AI ON CUSTOMER SATISFACTION IN ECOMMERCE WITH REFERENCE TO AMAZON

Artificial Intelligence (AI) Plays A Vital Role In Enhancing Customer Satisfaction In E-commerce, Particularly On Platforms Like Amazon. This Study Examines The Impact Of AI-driven Technologies Such As Personalized Recommendations, Chatbots...

Ms. Veera Devi.V, Mr. C. Balaji
Vol 11, Issue 3 (March 2025) Commerce

A STUDY ON FACTORS INFLUENCING CUSTOMER PREFERENCES AND EXPECTATIONS IN SERVICE-BASED INDUSTRIES

Customer Preferences And Expectations Play A Crucial Role In Shaping The Success Of Service-based Industries. This Study Explores The Key Factors Influencing Customer Choices, Including Service Quality, Digitalization, Personalization, Bran...

Dr. Kanagaraj.P, Ms.Jananisree.P
Vol 11, Issue 2 (February 2025) Information Technology

AUTOENCODER BASED CHURN PREDICTION IN TELCOM USING MACHINE LEARNING

Customer Churn Prediction Is A Critical Challenge In The Telecom Industry, Where Retaining Existing Customers Is More Cost-effective Than Acquiring New Ones. This Paper Explores The Development Of A Churn Prediction Model Using Machine Lear...

Vasavi Mekala, Haneef Mohammad, Kamal Deepak Pedapalli, Varshitha Lingamaneni, V Rashmi
Vol 10, Issue 12 (December 2024) Commerce

A STUDY ON CUSTOMER SATISFACTION TOWARDS STATE BANK OF INDIA AT DHARMAPURI TOWN.

Banking In India Is As Old As The Mountains And Rivers. Money Was Accepted As Deposits And Given In The Form Of Advances. They Were Also Engaged In The Profitable Business Like Money Changing Etc, These People How Performed A Number Of Bank...

Mr. V. SENTHILKUMAR , Dr. V. SATHIYA, Ph.D.
Vol 10, Issue 9 (September 2024) Commerce

Consumer Satisfaction towards Fastrack Watches with reference to Coimbatore City

Client Pride, An Enterprise Term, Is A Measure Of How Products And Services Furnished Through A Company Meet Or Surpass Purchaser Expectation. It's Miles Seen As A Key Performance Indicator Inside Commercial Enterprise And Is A Part Of The...

Dr. B. Gunasekaran, R.Ruthish
Vol 10, Issue 7 (July 2024) Commerce

CONSUMER PERCEPTION TOWARDS SWIGGY DELIVERY WORKERS

Online Food Delivery Services Have A Major Impact On The Business Model Of Eateries. Online Meal Delivery Firms Have Truly Transformed The Way Restaurants Are Doing The Business. This Is Due To Lack Of Awareness Regarding Technology (mobile...

Dr. B. Gunasekaran, S Nagavijay
Vol 10, Issue 7 (July 2024) Commerce With Professional Accounting

BRAND LOYALTY AND CUSTOMER RETENTION IN THE INDIAN SMARTPHONE MARKET

In The Indian Smartphone Market, Brand Loyalty And Customer Retention Are Critical For Sustained Success. With Fierce Competition Among Numerous Brands, Understanding Factors Influencing Consumer Loyalty Is Essential. Moreover, The Impact O...

Dr. A. Vini Infanta, M. Raghul , R. Aksetha

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