Impact Factor
Publish Your Paper
Submit your research manuscript for fast peer review and publication.
Submit Paper
Papers tagged with "Pricing"
Grozo: An AI-Powered Online Grocery Delivery System
Widespread Smartphone Adoption And Ubiquitous High-speed Connectivity Have Collectively Reshaped How Consumers Discover And Purchase Goods, Driving Sustained Migration Toward Digital Retail Channels Across All Product Categories. The Grocer...
A STUDY ON CUSTOMER BUYING BEHAVIOUR TOWARDS MILKA WONDER CAKE BY NEW HOPE FOOD INDUSTRIES PRIVATE LIMITED
The Purpose Of This Study Is To Examine The Customer Buying Behaviour Towards Milka Wonder Cake And Identify The Key Factors Influencing Consumers’ Purchasing Decisions. The Research Investigates Demographic Influences, Brand Perception, Ta...
A Study On Cost Analysis And Its Importance In Business Decision Making
This Study Examines Cost Analysis And Its Importance In Business Decision Making.Cost Analysis Helps Businesses Identify And Understand Different Types Of Costs.The System Enables Managers To Manage Their Expenses By Using Its Functions For...
A Study On Algorithm-Based Pricing In Digital Platforms
Algorithm-based Pricing Is Increasingly Used By Digital Platforms To Set Prices Dynamically Based On Data, Demand, And User Behavior. This Study Examines How Such Pricing Mechanisms Operate And Their Impact On Consumers, Market Competition,...
A Study On The Marketing Strategies Of Meesho With Special Reference To Consumer Perception In Coimbatore
The Rapid Growth Of E-commerce Has Transformed The Way Businesses Operate And Consumers Shop. Meesho, As A Leading Social Commerce Platform In India, Relies On Innovative Marketing Strategies To Attract Customers, Enhance Brand Visibility,...
A Study On Pricing Strategy Of Vodafone Idea(VI)
In The Highly Competitive Indian Telecom Industry, Pricing Plays A Pivotal Role In Shaping Consumer Choices And Market Positioning. This Study Focuses On Vodafone Idea (VI), A Brand That Has Witnessed Significant Challenges And Transitions...
AN ANALYSIS OF DYNAMIC PRICING STRATEGIES IN THE DIGITAL AGE
Dynamic Pricing Has Become A Cornerstone Strategy In The Digital Marketplace, Allowing Businesses To Adjust Prices In Real Time Based On Factors Like Demand, Competition, And Consumer Behavior. This Approach Leverages Advanced Data Analytic...
A Study On Role Of Pricing Strategies In Business Enterprises
Pricing Strategies Refers To Act Or Plan Of Price Fixation Which Varies From Time To Time In Such A Manner He/she May Successfully Achieve The Target Of Profit Maximization Or Sales Maximization. The Core Strategies Of Business Enterprise I...
COST VOLUME PROFIT ANALYSIS OF GAYATHRI MILLS VADAVANNUR PALAKKAD
This Paper Presents A Comprehensive Cost-Volume-Profit (CVP) Analysis Of Gayathri Mills, Located In Palakkad, Which Is Engaged In Manufacturing Products Within The Agricultural And Textile Sectors. The Primary Objective Of This Study Is To...
A STUDY ON FACTORS INFLUENCING CUSTOMER PREFERENCES AND EXPECTATIONS IN SERVICE-BASED INDUSTRIES
Customer Preferences And Expectations Play A Crucial Role In Shaping The Success Of Service-based Industries. This Study Explores The Key Factors Influencing Customer Choices, Including Service Quality, Digitalization, Personalization, Bran...
A STUDY ON DEALERS SATISFACTION WITH SPECIAL REFERENCE TO SILK INDUSTRIES, KAYARAMPARA,OTTAPALAM
This Article Presents A Comprehensive Study On Dealer Satisfaction Within The Silk Company, Aiming To Identify Key Factors Influencing Dealer Contentment And Loyalty. The Study Employs A Mixed-methods Approach, Combining Quantitative Survey...
A STUDY ON CONSUMER PREFERENCE TOWARDS ONLINE PURCHASE OVER TRADITIONAL PURCHASE
This Study Investigates Consumer Preferences Towards Online Purchase Compared To Traditional Purchase Methods. With The Rapid Growth Of E-commerce, Understanding Consumer Behavior In The Online Shopping Environment Is Crucial For Businesses...
Joint Pricing and Security Investment for Cloud-Insurance: A Security Interdependency Perspective
In The Evolving Landscape Of Cloud Computing, The Integration Of Cybersecurity Measures And Insurance Mechanisms Presents A Compelling Challenge And Opportunity For Stakeholders. This Study Explores The Nexus Between Joint Pricing Strategie...
INTERNATIONAL PRICING STRATEGIES OF HIGH-TECH START-UP FIRMS
Purpose: This Paper Aims To Understand How High-tech Start-up Firms From Small And Open Economies Develop And Optimize Their International Pricing Strategies And Models. The Paper Proposes Modeling A Pricing Strategy Process And Outlining W...
E-COMMERCE AND VALUE CHAIN MODEL
The Value Chain Model, As Originally Demonstrated By Porter (1985), Identifies Nine Strategically Relevant Activities That Create Value And Reduce Cost In A Specific Business. These Nine Value-creating Activities Consist Of Five Primary Act...