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Vol 10, Issue 5 (May 2024)
MBA
A STUDY ON CONSUMER PREFERENCE TOWARDS ONLINE PURCHASE OVER TRADITIONAL PURCHASE
This Study Investigates Consumer Preferences Towards Online Purchase Compared To Traditional Purchase Methods. With The Rapid Growth Of E-commerce, Understanding Consumer Behavior In The Online Shopping Environment Is Crucial For Businesses...
Here Are Some Keywords For A Study On Consumer Preference Towards Online Purchase Over Traditional Purchase: E-commerce
Online Shopping
Traditional Retail
Consumer Behavior
Preferences
Meena R, Chelaanithyashri p, Vijayasree c, Yamuna M