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Private Labeling

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Private Labeling

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Papers tagged with "Private Labeling"

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Vol 3, Issue 10 (October 2017) Management

CONSUMER ATTITUDE TOWARDS PRIVATE LABELS IN COMPARISON TO DOMESTIC BRANDS

The Idea Of Private Marking / Labeling / Own Identification Is Not New Concept In India. The Beginning Of Own Identification Can Be Followed From The Past Days, Where Merchandise Of Privately Branded Goods Are Sold Alongside The National Br...

Private Marking Private Labeling Own Identification Retailers Marketing Tactics
Mukesh V Agarwal, Dr D Y Patil Vidyapeeth

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