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Brand Appeal

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Brand Appeal

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Papers tagged with "Brand Appeal"

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Vol 10, Issue 5 (May 2024) Management Studies (MBA)

INSIDE THE MINDS OF COIMBATORE CONSUMERS: DECIPHERING BRAND APPEAL AND PREFERENCE

Understanding Consumer Behavior And Preferences Is Crucial For Businesses Aiming To Thrive In Competitive Markets. This Study Delves Into The Psyche Of Coimbatore Consumers, Unraveling The Intricacies Of Brand Appeal And Preference Within T...

Coimbatore Consumer Behavior Brand Appeal Preference Purchasing Decisions
Dr. N.Balachandran, Dr.T.Vetrivel

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