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Papers tagged with "Customer Segment"
LRFS : Online Shopper's Behaviour - Based Efficient Customer Segmentation Model
Online Shopping Has Become A Dominant Platform In Modern Digital Commerce. Understanding Customer Behavior Is Essential For Improving Marketing Strategies And Increasing Revenue. This Paper Proposes An Enhanced Customer Segmentation Model N...
CUSTOMER SEGMENTATION USING ML
The Emergence Of Many Competitors And Entrepreneurs Has Caused A Lot Of Tension Among Competing Businesses To Find New Buyers And Keep The Old Ones. As A Result Of The Predecessor, The Need For Exceptional Customer Service Becomes Appropria...
Prediction of Customer Personality Analysis Using K-Means Algorithm
Customer Personality Analysis Is The Process Of Understanding Individual Traits, Behaviours, And Characteristics Of Customers To Gain Insights Into Their Preferences, Decision-making Patterns, And Purchasing Habits. This Is Done Through Var...
CUSTOMER SEGMENTATION IN E-COMMERCE USING RFM ANALYSIS AND MACHINE LEARNING
E-commerce Companies Need To Understand And Interpret Their Customer’s Data In All Perspective Detecting Correlation And Similarity Among Customer, Foreseeing Their Behavior Recommending Better Choices And Opportunities To Customer Becomes...