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Volume 12 Issue 10
October 2026
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Author(s)
Meredith Chelsea R Dr. W. Saranya
Abstract
Modern Technology Has Played A Vital Role In Transforming The Retail Industry, Resulting In The Emergence Of Online Grocery Platforms. These Platforms Provide Businesses And Consumers With Convenience, Market Access, Efficient Transactions, And Opportunities For Business Expansion. Coimbatore City Has Witnessed The Adoption Of Online Grocery Platforms By Businesses And Consumers. The Present Study Examines The Emerging Online Grocery Platforms In Coimbatore City With A Focus On The Opportunities And Challenges.
Keywords
Online Grocery Platforms
Online Marketplaces
Digital Commerce
Consumer Adoption
Business Opportunities
Technological Barriers
Customer Trust
Coimbatore City.
Paper ID
IJSARTV12I9105925
Publication Date
September 27, 2026
Research Area
Marketing