A Study On Customer Preference For Cosmetic Brands With Reference To Coimbatore City

• Author(s):

  Dr.K.S.Nirmal Kumar | Monisha Violet. J

• Keywords:

  Cosmetic Brands, Customer Preferences, Brand Choice, Market Research, Customer Satisfaction.

• Abstract:

  The Project Work Is Entitled A " A STUDY ON CUSTOMER PREFERENCES FOR COSMETIC BRANDS WITH REFERENCE TO COIMBATORE CITY" With Special Reference To The Cosmetic Brands. The Primary Objective Of This Study Is To Measure And Analyse The Perceptions And Attitude Of The Public For Cosmetic Brands. The Main Objective Is To Compare The Cosmetic Brands Between Customers.

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Other Details

• Paper id:

  IJSARTV11I5103432

• Published in:

  Volume: 11 Issue: 5 May 2025

• Publication Date:

  2025-05-02

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