Call For Paper

Volume 10 Issue 6

June 2024

Submit Paper Here
Download Paper Format
Copyright Form
NEWS & UPDATES
News for Authors:

We have started accepting articles by online means directly through website. Its our humble request to all the researchers to go and check the new method of article submission on below link: Submit Manuscript

Follow us on Social Media:

Dear Researchers, to get in touch with the recent developments in the technology and research and to gain free knowledge like , share and follow us on various social media. Facebook

title

GREEN BANKING ACCEPTANCE AMONG BANK CUSTOMERS WITH SPECIAL REFERENCE TO TIRUPPUR CITY

Author(s):

Dr. A.Y.Kettiramalingam

Keywords:

Green banking, customer acceptance, Tirupur, environmentally responsible banking, awareness.

Abstract

This research investigates the acceptance of green banking among customers in Tirupur, India, focusing on environmentally responsible banking practices. It assesses customer awareness, adoption factors, and satisfaction levels. Findings reveal that "Anytime anywhere banking" is highly valued, and gender influences transaction preferences. Banks should emphasize cost-saving processes and security while promoting green banking. Enhanced awareness efforts and infrastructure improvements are recommended to boost customer satisfaction.

Other Details

Paper ID: IJSARTV
Published in: Volume : 9, Issue : 9
Publication Date: 9/12/2023

Article Preview




Download Article