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Volume: 11 Issue 01 January 2025


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Inside The Minds Of Coimbatore Consumers: Deciphering Brand Appeal And Preference

  • Author(s):

    Dr. N.Balachandran | Dr.T.Vetrivel

  • Keywords:

    Coimbatore, Consumer Behavior, Brand Appeal, Preference, Purchasing Decisions, Consumer Loyalty, Market Research.

  • Abstract:

    Understanding Consumer Behavior And Preferences Is Crucial For Businesses Aiming To Thrive In Competitive Markets. This Study Delves Into The Psyche Of Coimbatore Consumers, Unraveling The Intricacies Of Brand Appeal And Preference Within This Dynamic Dem

Other Details

  • Paper id:

    IJSARTV10I592054

  • Published in:

    Volume: 10 Issue: 5 May 2024

  • Publication Date:

    2024-05-21


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