E- Customer Relationship Management In E-commerce – To Study Its Role, Issues And Challenges

• Author(s):

  Baljinder Kaur

• Keywords:

  Customer Relationship Management, Localization, Software Usability, E-Customer Relationship Management, E-Commerce

• Abstract:

  Existence Of Any Business Entity In A Defined Circumstance By The Information Society, Depends On Successful E-commerce And The Final Credit Of Successful Modern E-commerce Is Primarily Based Upon The Relationship Marketing I.e. CRM/ E-CRM. The Transition

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Other Details

• Paper id:

  IJSARTV4I220754

• Published in:

  Volume: 4 Issue: 2 February 2018

• Publication Date:

  2018-02-02

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