CUSTOMER SHOPPING PATTERN PREDICTION: A RECURRENT NEURAL NETWORK APPROACH

• Author(s):

  Pooja V. Utkhede | Prof. K. B. Bijwe

• Keywords:

  Customer Behaviour Prediction, Recurrent Neural Networks, Recency Frequency Monetary(RFM), Shopping Pattern.

• Abstract:

  Customer Relationship Management Is A Popular And Strategic Topic In Marketing And Quality Of Service. The Availability Of Big Transactions Data As Well As Computing Systems Have Provided A Great Opportunity To Model And Predict Customer Behaviour. Howeve

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Other Details

• Paper id:

  IJSARTV4I422793

• Published in:

  Volume: 4 Issue: 4 April 2018

• Publication Date:

  2018-04-17

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