A STUDY ON THE INTEGRATION OF ARTIFICIAL INTELLIGENCE IN THE LANDSCAPE OF SOCIAL MEDIA MARKETING

• Author(s):

  Arun Sundaram. V | Dr. D. Sharon

• Keywords:

  Artificial Intelligence (AI), Digital Marketing, Machine Learning, Sentiment Analysis, Online Consumer Behavior, Social Media Platforms,Search Engine Optimization (SEO), Chatbots, And Data Privacy Concerns.

• Abstract:

  In The Rapidly Evolving Landscape Of Digital Marketing, The Integration Of Artificial Intelligence (AI) Presents A Transformative Opportunity For Businesses, Especially Digital Marketing. AI Facilitates Personalized Marketing Strategies, Enabling Business

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Other Details

• Paper id:

  IJSARTV10I384609

• Published in:

  Volume: 10 Issue: 3 March 2024

• Publication Date:

  2024-03-19

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