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Volume 10 Issue 12 December 2024


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A STUDY ON CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IMPLEMENTATION AND CUSTOMER OPINION, CUSTOMER SERVICES QUALITY, CUSTOMER EXPEACTED, INSURANCE INDUSTRY TAMIL NADU IN THANJAVUR DISTRICT

  • Author(s):

    Mr. G.Balakrishnan | Dr. V.Nagajothi

  • Keywords:

    Customer Relationship Management (CRM), Knowledge Management (KM), Customer Retention, Customer Expectation, Customer Satisfaction.

  • Abstract:

    Insurance Plays An Important Role In The Financial Sector But While There Is Many Research On The Casual Relationship Bank Lending And Economic Growth Is Often Ignored Relationship Insurance And Economic Growth. Among Financial Intermediaries, Insurance C

Other Details

  • Paper id:

    IJSARTV4I322143

  • Published in:

    Volume: 4 Issue: 3 March 2018

  • Publication Date:

    2018-03-30


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