A STUDY ON CONSUMERS’ BEHAVIOURAL DIMENSIONS TOWARDS GREEN PRODUCTS IN DHARMAPURI DISTRICT

• Author(s):

  C.Nithya Devi | Dr.B.Subatra

• Keywords:

  Consumer Awareness, Premium Price, Environmental Concern.

• Abstract:

  This Study Brings Out Consumers’ Behavioural Dimensions Towards Green/organic Product In Dharmapuri District. The Data Was Collected From 100 Respondents From Selected Area. Secondary Data Was Collected From Available Sources Of Literature. Simple Percent

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Other Details

• Paper id:

  IJSARTV10I283490

• Published in:

  Volume: 10 Issue: 2 February 2024

• Publication Date:

  2024-02-24

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